Apex View Insights

Apex View Insights is a lightweight commerce intelligence dashboard for WordPress and WooCommerce.

It tracks product, page, post, and archive attention using first-party aggregate counters, then turns those signals into executive metrics, top content tables, device breakdowns, opportunity cards, and WooCommerce conversion insights.

The plugin is designed for stores that need fast local analytics without external analytics dependencies, raw access-log processing, or heavy database writes.

Highlights

• Executive dashboard with Visitors Online, Active Pages, Active Sessions, Unique Visitors, Sessions, and Page Views.
• Page view ranges for Today, Yesterday, 7 Days, 30 Days, and All Time.
• Top Products, Top Pages, and Top Posts modules with trend and growth indicators.
• Device Breakdown with Desktop, Mobile, and Tablet counts and percentages.
• WooCommerce Commerce Intelligence view with Product Views, Units Sold, Revenue, and Conversion Percentage.
• Opportunity cards for fast-rising products, high-view/low-sale products, and hidden conversion opportunities.
• Cache-compatible first-party beacon tracking with live visitor heartbeat.
• Aggregate-first storage model with no raw pageview logs.
• CSV export for reporting workflows.
• HPOS and block checkout compatibility declarations.

Privacy-first local analytics

Apex View Insights stores aggregate analytics in your WordPress database. It does not send analytics data to an external service and does not require Google Analytics, Google Tag Manager, or any SaaS analytics account.

Visitor and session identifiers are stored as salted hashes for aggregate analytics only.

Privacy

Apex View Insights stores analytics locally in the WordPress database. It does not transmit analytics data to Apex Digital or external analytics services.

Data stored by the plugin may include:

• Aggregate post, page, and product view counts.
• Anonymous salted visitor and session hashes.
• Device category such as desktop, mobile, or tablet.
• Referrer/source category such as direct, Google, Bing, Facebook, Instagram, or unknown.
• Country code/name when supplied by infrastructure headers such as Cloudflare country headers.
• WooCommerce conversion events such as product view, add to cart, checkout start, and order count.

Data not stored by the plugin:

• Raw access logs.
• Raw IP addresses.
• Customer names.
• Customer email addresses.
• Billing or shipping addresses.
• Payment data.

External Services

Apex View Insights 1.0.0 does not connect to external services.