Auto Redirect 404 to Custom URL is a lightweight WordPress plugin that automatically redirects all 404 (Page Not Found) errors to a custom URL or your site’s homepage. Stop losing visitors and improve your SEO by eliminating broken links and fixing 404 errors reported in Google Search Console.
When visitors land on a broken link or deleted page, they’re automatically redirected to your chosen destination instead of seeing an error page. This keeps users engaged and prevents them from leaving your site.
404 errors negatively impact:
* User experience – visitors leave frustrated
* SEO rankings – search engines penalize broken links
* Conversion rates – potential customers bounce away
* Site credibility – broken pages look unprofessional
This plugin solves these problems automatically with proper 301 redirects.
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