EasySocial Messaging Automation

EasySocial Messaging Automation – an official Meta Partner – brings the power of WhatsApp commerce to your WooCommerce store:

• Abandoned-Cart Recovery — automatically track carts and re-engage customers via WhatsApp before they leave for good.
• One-Click Catalog Sync — push your entire WooCommerce catalog to WhatsApp Business in a single click.
• AI Product Search — “Type Less, Shop More”: let customers find products by describing what they want in natural language.
• Smart WhatsApp Chatbot — customers can check order status, cancel orders, initiate returns, or place new orders entirely from WhatsApp chat.

How It Works

EasySocial Messaging Automation adds two custom database tables to your WordPress installation:

1. {prefix}easysocial_abandoned_carts — stores active cart data (session ID, contact details, cart contents).
2. {prefix}easysocial_deleted_products — logs product deletions/trashes so your WhatsApp catalog stays in sync.

Cart data is captured at three touch-points:

• woocommerce_cart_updated — fires on every server-side cart change.
• WooCommerce Store API — captures guest contact details entered during block-based checkout.
• Live AJAX capture — a lightweight JS snippet on the checkout page sends field changes in real time.

Requirements

• WordPress 6.1 or higher
• WooCommerce (active and up-to-date)
• An active EasySocial account — sign up free at easysocial.io

Privacy

EasySocial Messaging Automation stores customer first name, last name, email, phone number, cart contents, and shipping address in your own database. This data is used solely to power abandoned-cart recovery messages sent through the EasySocial platform. No data is stored on EasySocial servers without an active account connection.