Kaddora Marketing Popups – Drag & Drop Builder

Kaddora Marketing Popups lets administrators create, preview, publish, pause, duplicate, and manage popups from the WordPress dashboard. It includes display/targeting settings, forms and form actions, submission management, CSV export, local analytics, privacy exporter/eraser integrations, and a template gallery.

Free functionality

• Start from a blank canvas or import/edit Newsletter Minimal and Community Split.
• Use six free elements: Text, Heading, Image, Button, Form, Shape. Image selection uses the WordPress Media Library.
• Edit the supported elements’ content and appearance; set background color, dimensions, radius, overlay, close button, placement, animation, scroll behavior, and auto-close options exposed by the editor.
• Popup formats: modal, slide-in, top bar, bottom bar, sidebar, fullscreen, inline.
• Triggers: immediately, delay, exit intent, scroll depth, inactivity, CSS-selector click.
• Target by device, URL include/exclude rules, referrer/query string, visitor login state, WordPress roles, and frequency.
• Configure supported form fields, success message, redirect, download URL, administrator email notification, visitor auto-reply, and an administrator-configured webhook.
• Preview, save, publish, pause, duplicate, delete, and manage popups. Editor controls provide JSON import/export.
• View local analytics and submissions; export submissions as CSV.

Pro-labelled or locked items in this package

The Pro section keeps visible upgrade links and lock indicators. These are preview/marketing entries only; their paid implementations are not shipped in the directory package:

• Element section: Video, Divider, Icon, Countdown, List, HTML, and Spacer appear as Pro-labelled upgrade entries. Their element-creation, editing, sanitizing, and frontend-rendering implementations are not included in this directory plugin.
• Popup setting: The Background image control remains visibly Pro-labelled as an upgrade entry; background-image selection/storage/rendering is not included in the free package.
• Templates: 328 named Pro templates use static preview images and metadata only. Their editable design/settings payloads and importer implementations are not included in this package. The two editable/importable templates are Newsletter Minimal and Community Split. A blank canvas is separately available.

The two free template definitions are in includes/class-kaddora-marketing-popups-templates.php. includes/templates/campaigns.json contains only Pro preview metadata (slug, name, category, thumbnail, and JPG path), not designs/settings. The catalog loader validates metadata; the server importer accepts only the two free slugs.

Guideline 5 separation: the Pro element/background-image entries are upgrade signposts only; their implementations and editable Pro designs are not shipped here. The six free elements and two free templates are usable without a license check. WordPress.org makes the final compliance decision.

Templates and artwork

The gallery contains 330 named designs (2 editable free templates and 328 Pro preview cards), plus a blank canvas. The ZIP includes 14 campaign PNGs, 30 mockup JPGs and 328 per-template static JPG previews. The distribution contains the generated raster assets; the development-only Python/Pillow artwork-generation scripts and the separate Pro template source catalog are not included and are not required to install or run the plugin.

Shortcodes

• [kaddora_pbk_popup id="123"] — render a popup by ID.
• [kaddora_pbk_trigger id="123" label="Open popup"] — render a button that opens a popup by ID.

Replace 123 with an existing popup ID. Only Kaddora-prefixed shortcodes are registered. If existing post/page content uses [pbk_popup] or [pbk_trigger], replace those tags with [kaddora_pbk_popup] or [kaddora_pbk_trigger] respectively.

Data, privacy, and external connections

• Popup definitions/settings, submissions, and analytics are stored in the site’s WordPress database.
• A form submission stores the submitted field values, popup ID, page URL, referrer URL, browser user-agent, timestamp, and a one-way keyed hash derived from the visitor IP address (not the raw IP address in the submission row).
• Local analytics store popup ID, event type, timestamp, and page URL with query strings/fragments removed. Current analytics rows do not retain visitor session IDs. First-party cookies and browser session storage may be used for display frequency.
• Google Analytics (optional): No Google Analytics script is loaded by this plugin. When the administrator enables the popup’s Google Analytics events option, the site’s existing gtag function is available, and Do Not Track does not block tracking under the plugin setting, selected popup event names plus the popup ID and title are passed to that gtag function. The site’s own Google Analytics setup controls transmission to Google. See Google Analytics Terms of Service and Google Privacy Policy.
• Email: Administrator notifications and optional visitor auto-replies are sent with WordPress wp_mail(). The actual mail transport/provider is configured by the site owner; email content includes the applicable submission data or configured auto-reply text. WordPress does not choose a separate mail service on the plugin’s behalf.
• Administrator-configured webhook: If a popup has a webhook URL, the plugin sends a POST request to that destination after a form submission. The JSON payload includes submitted field values, popup ID, popup title, and the page URL. The destination is selected by the site administrator, not by Kaddora. Configure only trusted HTTPS endpoints and review the recipient service’s terms and privacy policy before enabling this feature.
• The plugin does not send local analytics or form submissions to a Kaddora analytics server during normal operation. Google Analytics forwarding and configured webhooks are external data flows; WordPress mail uses the site’s configured mail transport.
• Retention cleanup can be set to 30, 90, 180, or 365 days; the default keeps records indefinitely. An optional uninstall setting deletes plugin tables/data. WordPress personal-data export and erase integrations are included.

The site owner is responsible for privacy-policy disclosures, any required consent/legal basis, retention and security choices, and responding to data requests. The plugin’s suggested privacy text is only a starting point, not legal advice. For a webhook, consult the terms and privacy notice of the specific endpoint service chosen by the administrator.

Source and licenses

The plugin’s declared license is GPL-2.0-or-later (GNU GPL version 2 or, at your option, any later version). LICENSE.txt contains the complete GPLv2 text. The license declaration applies only to material the copyright holder owns or is authorized to license; it does not grant rights to third-party material.

THIRD-PARTY-NOTICES.txt documents build-tool and optional system-font notices relevant to the included artwork. The maintainer must independently verify and retain supporting rights records for every included image, font-derived output, and other third-party component. File hashes, when maintained privately, identify files but do not independently establish copyright ownership or redistribution permission.

The 44 campaign/mockup raster assets and 328 static Pro preview snapshots are distributed as image files. They do not contain editable Pro template definitions. Python/Pillow and optional system fonts were used only in the maintainer’s build environment; neither Python tooling nor the separate Pro design catalog is required or included for runtime use. THIRD-PARTY-NOTICES.txt documents the relevant build-tool and optional system-font notices. No Depicter code, artwork, or license grant is included or implied.

The distributed PHP, JavaScript, CSS, and JSON source files are readable and are included in the ZIP. The excluded Python/Pillow artwork-generation scripts were used only in the artwork preparation workflow; they are not required by WordPress at runtime, and they do not minify or bundle the PHP/JavaScript/CSS runtime code. The ZIP contains the resulting static image assets. This package does not provide a public repository URL for the excluded artwork-generation scripts; if public source access to those tools is required for review or reproducibility, the maintainer must publish them and add the actual repository URL before submission. WordPress APIs are provided by the site’s installation. The GPL license does not grant rights to third-party trademarks or services.