Pupop – Lightweight Popups, Exit Intent & Email Capture

Turn more visitors into leads, without slowing your site down.

Pupop adds email capture popups, discount-code popups, exit-intent offers, WhatsApp chat prompts, callback requests and announcements to your WordPress site, as modal popups or slide-ins. Each one comes from a single script under 15 KB that sets no cookies, and you pay for the popups visitors actually see, never for pageloads.

You build popups in the Pupop dashboard, and this plugin adds the script that shows them. You need a Pupop account. It’s free and asks for no card.

What you can build

• Start from eight templates: email capture, email for a discount, discount code, exit-intent offer, WhatsApp chat, callback request, newsletter and announcement.
• Show popups after a time delay, on exit intent, at a scroll depth, after the visitor goes idle, or from your own code with window.pupop.show(id). Every trigger is on every plan, free included.
• Exit intent works on phones as well as desktops, using a fast scroll back up.
• Target popups by page URL and device, and cap how often each visitor sees them.
• See impressions, conversions and click-through rate for every popup.

Leads you can trust

• Get an email for every new lead, and export your leads as CSV.
• Each lead keeps the exact consent wording the visitor saw, and whether they ticked it.
• On paid plans, each new lead is also sent to your own URL as a signed webhook. Failed deliveries are retried for a day, and you’re emailed if they keep failing.

Light on your page

• One script, under 15 KB gzipped, with no dependencies. It loads asynchronously and never holds up your page.
• Popups are cached at Cloudflare’s edge, so pageloads never wait on a database.
• No cookies. Frequency caps live in the browser’s own storage.
• Popups render in a Shadow DOM, so your theme’s CSS and the popup’s never clash.
• If anything fails, the script stops silently and your page carries on.

Pay for the popups people see

Tools that bill per pageload can use up a monthly quota in the first week, and then your popups stop until the month resets. Pupop counts impressions only: a popup that is never shown costs nothing.

You’re emailed at 80% and 100% of your monthly impressions. At the limit, popups pause until your next monthly period starts. Your plan is never upgraded automatically.

The free plan

5,000 popup impressions a month on one site, with every trigger and targeting rule, lead capture and CSV export. No card is needed. Free popups show a small “Powered by Pupop” credit.

Pro ($19 a month) raises that to 50,000 impressions across 4 sites, and Business ($49 a month) to 250,000 across 10 sites. Both remove the credit and add signed lead webhooks. See https://www.pupop.io/#pricing.

A quiet plugin

The plugin does one thing, and it doesn’t:

• show notices outside its own settings page,
• add dashboard widgets,
• install or recommend other plugins,
• send telemetry,
• show upsell banners.

Pupop never shows your visitors anything you didn’t publish, apart from the free plan’s credit.

WooCommerce and page builders

The plugin adds the script to every page of your site, WooCommerce shop and checkout pages included, whatever theme or page builder you use. Use page URL rules in Pupop to choose where each popup shows.

External services

This plugin connects your site to Pupop (https://www.pupop.io), the hosted service that shows your popups. It is the plugin’s only external service, and the plugin cannot work without it.

Nothing loads until you save a site key under Settings > Pupop. After that, your visitors’ browsers:

• load the Pupop script p.js and your site’s popup settings from https://cdn.pupop.io on every page,
• send popup events to https://cdn.pupop.io: when a popup is shown, when a button in it is clicked, and when it is closed. Each event carries your site key, the popup, the page path, the device type (mobile or desktop) and an anonymous session id,
• when a visitor submits a form in a popup, send the fields they filled in and the consent wording they saw to https://cdn.pupop.io, so you can see them as leads in the Pupop dashboard.

As with any web request, the visitor’s IP address and browser user agent reach Pupop’s servers. Pupop uses the IP address only to limit how often one visitor can send events, and does not store it.

The script sets no cookies. It keeps the anonymous session id in sessionStorage, which the browser clears when the tab closes, and how often each popup has been shown in localStorage, so that a popup’s frequency limit is kept.

The WordPress plugin itself sends nothing from your server.

• Pupop Terms of Service: https://www.pupop.io/terms
• Pupop Privacy Policy: https://www.pupop.io/privacy