Release Deploy for Easy Digital Downloads

Release Deploy for Easy Digital Downloads connects your GitHub releases directly to your EDD store—no ZIP uploads, no manual updates, no local file storage.

Perfect for developers who want to streamline their release workflow: create a GitHub release and your customers instantly and securely get access.

How it works

Create a GitHub release (manually or via CI/CD) → Upload your ZIP as a release asset → Select it in EDD → Files serve directly to customers.

Your GitHub repository becomes the single source of truth for both your code and your downloads.

Core features

• Direct delivery – serve files from GitHub CDN without storing assets in /wp-uploads
• Private & public repos – both fully supported with secure token authentication
• Visual file browser – select GitHub release assets as easily as picking images from Media Library
• Smart caching – stay well within GitHub rate limits to ensure uninterrupted downloads
• Real-time validation – instant confirmation that files are accessible and ready to serve to customers
• Rate limit monitoring – stay informed about your GitHub API usage

True CI/CD deployment for your EDD store

Push a tag. Your EDD store updates instantly. Customers get the latest version. You do nothing.

Source Code

The complete source code for this plugin, including non-compiled JavaScript and CSS, is available on GitHub

Please see the GitHub repository for build instructions and development setup.

Upgrade to Pro

Upgrade to Release Deploy Pro and unlock:

• “Latest” release keyword – set once, never update Download files again when you release
• GitHub webhooks – customers get new releases instantly after you push, zero manual sync
• Version & changelog sync – write once on GitHub, version numbers and changelogs update everywhere automatically
• Email notifications – get alerted immediately if downloads fail or rate limits approach
• Priority support – dedicated support forum with 24-hour response target

External Services

This plugin connects to GitHub’s REST API to serve downloadable files from your repositories.

What service is used:
GitHub REST API

What data is sent:
– Your Personal Access Token (for authentication)
– Repository names (to fetch releases)
– Release information (to retrieve download files)

When data is sent:
– When browsing repositories in the admin interface
– When validating file availability
– When customers download files from your store
– When checking API rate limits

Privacy & Terms:
– GitHub Terms of Service
– GitHub Privacy Statement

Your GitHub Personal Access Token is stored securely on your WordPress server and is never exposed to customers or third parties. All API requests are made server-side.