THiS SEO

THiS SEO is a focused WordPress SEO plugin built for SEO professionals and agencies who need to work fast. No score widgets, no banner ads, no tracking. Just the workflow tools you actually need.

Used by SEO professionals who already use dedicated analysis tools and AI — THiS SEO handles the technical execution inside WordPress without getting in the way.

Core Features (Free)

Meta Editor
Edit SEO titles and meta descriptions for all your pages and posts in one clean overview. See character counts, spot missing meta, and save everything in seconds without opening each post individually.

Schema Library
Build and manage JSON-LD schema templates with dynamic variables like {{post_title}}, {{post_url}}, and {{featured_image}}. Assign templates globally or to specific pages. Supports Article, Organization, WebApplication, SoftwareApplication, AboutPage and more.

Redirects
Create and manage 301, 302 and 307 redirects directly from the WordPress admin. Import and export via CSV. Fast, lightweight redirect handler with no database overhead on uncached requests.

404 Log
Automatically log all 404 errors on your site. See which URLs are returning not found, how often, and where users came from. Turn common 404s into redirects in one click.

Broken Link Scanner
Scan any page for broken internal and external links directly from the admin. See HTTP status codes, identify dead links, and fix them before they hurt your rankings.

XML Sitemap
Auto-generated XML sitemap at /sitemap.xml. Automatically pings Google and Bing on publish. Integrates with robots.txt automatically.

llms.txt Editor
Serve and manage /llms.txt to control how AI crawlers read and cite your content. Part of the emerging standard for AI/AIO optimisation.

Output Inspector
See the exact meta tags, canonical URL, robots directives and schema output for any page — directly from the post editor without leaving WordPress.

SEO Lock™ — PIN Protection
Protect your most sensitive SEO settings with a PIN. Uses bcrypt hashing, rate limiting (3 attempts, 15-minute lockout), and session management. Prevents accidental or unauthorized changes to redirects, schema, and sitemap settings.

Audit Log
Track every change made to your SEO settings. See who changed what, when, and from which IP address.

Conflict Detection
Automatically detects other active SEO plugins and alerts you to potential conflicts.

Pro Features

Pro unlocks additional power for larger sites and agencies:

• Bulk Meta Editor — Edit all pages, posts and taxonomy terms in one view with noindex filtering and auto-hide on save
• Robots.txt Editor — Full editor with backup, restore and Cloudflare auto-purge
• Breadcrumbs — Schema-enriched breadcrumbs via shortcode with drag-to-reorder per page
• URL Replace — Replace URLs across all content including Elementor serialized data
• Strip Taxonomy Base — Remove /category/ and /tag/ base with automatic redirects
• Custom Schema Variables — Map ACF/postmeta fields to {{variables}} in schema templates
• Email Alerts — HTML email notifications for security probes, sitemap anomalies and robots.txt changes
• Cloudflare Integration — Auto-purge robots.txt and sitemap on save
• Agency License — Use on unlimited client sites

Pro licenses are available at thissitechecker.com. License validation sends only your license key and site URL.

Why THiS SEO?

Most SEO plugins try to do everything. THiS SEO does what matters. It is built for people who want:

• A clean meta editor that does not require opening every post
• Schema that actually works without a PhD in structured data
• Redirects that are fast and do not slow down your site
• A workflow that gets out of your way

Developed by Adventor AS — available at thissitechecker.com.

External Services

This plugin connects to the following external services under the conditions described below.

Google Sitemap Ping

When a post or page is published or deleted, the plugin can optionally notify Google that your sitemap has been updated.

• What is sent: Your sitemap URL. No personal data is transmitted.
• When it is sent: Only when a post is published or deleted, and only if you have enabled “Ping Google” in sitemap settings.
• Who receives it: Google LLC.
• Terms of Service: https://policies.google.com/terms
• Privacy Policy: https://policies.google.com/privacy

Bing Sitemap Ping

When a post or page is published or deleted, the plugin can optionally notify Bing that your sitemap has been updated.

• What is sent: Your sitemap URL. No personal data is transmitted.
• When it is sent: Only when a post is published or deleted, and only if you have enabled “Ping Bing” in sitemap settings.
• Who receives it: Microsoft Corporation.
• Terms of Service: https://www.microsoft.com/en-us/servicesagreement
• Privacy Policy: https://privacy.microsoft.com/en-us/privacystatement

THiS SEO License Server (Pro only)

THiS SEO Pro validates your license against the THiS SEO license server.

• What is sent: Your license key and your site’s domain name.
• When it is sent: When you activate or deactivate a Pro license in plugin settings.
• Who receives it: Adventor AS, operator of thissitechecker.com.
• Privacy Policy: https://thissitechecker.com/privacy-policy/
• Terms of Service: https://thissitechecker.com/terms/

Cloudflare API (Pro only)

THiS SEO Pro includes an optional Cloudflare integration that purges your sitemap and robots.txt from cache.

• What is sent: Your Cloudflare Zone ID and URLs to purge. Your API token is sent as an authorisation header.
• When it is sent: Only when you save sitemap/robots.txt settings with auto-purge enabled, or trigger a manual purge.
• Who receives it: Cloudflare, Inc.
• Terms of Service: https://www.cloudflare.com/terms/
• Privacy Policy: https://www.cloudflare.com/privacypolicy/