Vagizov Metrika Loader

Vagizov Metrika Loader helps WordPress site owners connect Yandex Metrica without editing theme files.

The plugin is not an official Yandex product and is not affiliated with Yandex.

Main features:

• Add Yandex Metrica by counter ID only.
• Load the counter in the footer.
• Choose loading mode: footer, delay, user interaction, interaction or delay, cookie consent, combined.
• Recommended default mode: user interaction or delay.
• Configure desktop, mobile/tablet and common interaction events.
• Add a status-check URL for Yandex Metrica verification.
• Detect possible duplicate counters in the active theme files.
• Avoid frontend duplicate initialization when enabled.
• Exclude logged-in WordPress users from tracking.
• Enable Webvisor, click map, external links, accurate bounce and ecommerce dataLayer options.

Plugin page: https://vagizov.com/plugins/yandex-metrika-wordpress/

Helpful articles:

• How to find and create a Yandex Metrica counter: https://vagizov.com/articles/kak-najti-i-sozdat-schetchik-yandex-metriki/
• Correct Yandex Metrica setup for SEO: https://vagizov.com/articles/pravilnaya-nastrojka-yandex-metriki-dlya-seo/
• How to remove a duplicate Yandex Metrica counter in WordPress: https://vagizov.com/articles/kak-najti-i-ubrat-dubl-yandex-metriki-wordpress/

External services

This plugin connects to Yandex Metrica, an external web analytics service provided by Yandex.

Yandex Metrica is used only when the site owner enters a Yandex Metrica counter ID and enables counter output in the plugin settings. The plugin loads the Yandex Metrica tracking script from:

• https://mc.yandex.ru/metrika/tag.js

The plugin may also output a noscript tracking pixel from:

• https://mc.yandex.ru/watch/{counter_id}

When the counter is loaded, Yandex Metrica may collect visitor data according to the Yandex Metrica service terms and privacy policy. This may include information such as page URL, referrer, browser information, device information, IP address, cookies, and visitor interactions, depending on the Yandex Metrica counter settings configured by the site owner.

The plugin itself does not send analytics data to the plugin author. The data is sent directly from the visitor’s browser to Yandex Metrica when the counter is loaded.

Yandex Metrica Terms of Use:

• https://yandex.com/legal/metrica_termsofuse/

Yandex Privacy Policy:

• https://yandex.com/legal/confidential/en/

Yandex Metrica documentation:

• https://yandex.ru/support/metrica/en/

Privacy

This plugin does not send data to the plugin author and does not connect to vagizov.com from the frontend.

Yandex Metrica is a third-party analytics service. Site owners are responsible for configuring Yandex Metrica, privacy notices, consent banners and legal compliance for their own sites.