ViroBuilder

ViroBuilder is a WordPress plugin that uses AI to design landing pages. You describe your business in plain language, and the plugin generates a complete page — the layout, written copy, real stock photos, and SEO markup — which you can then refine in a visual editor by clicking elements or chatting with the AI.

It requires your own API keys: an Anthropic (Claude) key for generation and a Pexels key for stock photos. Both are entered in the plugin settings and stored only in your WordPress database.

How it works

1. Describe your business — for example, “A family dental practice in Boston focused on anxiety-free care.” You can optionally add an industry, audience, location, and brand color.
2. AI designs the page — the plugin sends your description to the Anthropic API, which returns a complete HTML page with a custom layout and written copy, then places relevant photos from Pexels.
3. Edit by chat or click — open the visual editor to click any element and change its text, image, or link, or describe a broader change in plain language (for example, “add a FAQ section” or “change the brand color to navy”).
4. Publish — the page is saved as standard WordPress content.

Features

• AI-designed pages. The AI designs a layout and writes copy for each business; different inputs produce different layouts.
• Stock photos from Pexels. The plugin searches Pexels for relevant photos and places them in the page. You can swap any image in the editor.
• Chat and click editor. Edit text, images, links, and colors visually, or request larger changes in plain language.
• SEO markup. Generated pages include a meta description, Open Graph tags, Twitter Card tags, and JSON-LD structured data.
• Responsive layouts. Pages use desktop, tablet, and phone breakpoints, which you can preview in the editor.
• Lead-capture forms. Forms placed on generated pages save submissions to a dashboard in the admin.
• Standard output. Generated pages are stored as ordinary WordPress content; there is no proprietary format.

Who it’s for

• Small business owners who want a landing page without building it section by section.
• Freelancers and agencies who build sites for clients.
• WordPress users who want AI-assisted page creation inside WordPress.

Free tier (BYOK)

The free version includes the full plugin. You provide your own Anthropic API key (for AI generation) and Pexels API key (for stock photos), and you pay Anthropic and Pexels directly for your own usage.

Pro tier (coming soon)

A paid tier is planned that would not require your own API keys. Features and pricing are still being finalized. Details will be posted at virodigital.net/virobuilder.

External services

ViroBuilder connects to the following third-party services to function:

Anthropic API (api.anthropic.com)
Used for AI-powered page design and chat-based editing. Your business description and page content are sent to Anthropic’s servers for processing. Requires a user-provided API key.
Privacy Policy | Terms of Service

Pexels API (api.pexels.com)
Used for searching and embedding free stock photographs in generated pages. Image search queries are sent to Pexels. Requires a user-provided API key.
Privacy Policy | Terms of Service

Google Fonts (fonts.googleapis.com)
Used only for typography on the public landing pages you generate and publish. Font files are requested by your site visitor’s browser when they view a generated page; the plugin’s admin screens and editor do not load any remote fonts. Because the generated page is your own published content, you may change or self-host these fonts at any time by editing the page.
Privacy Policy

All three services are optional integrations that power the plugin’s core function. The Anthropic and Pexels keys are provided by you and stored only in your own WordPress database. No data is collected or sent to Viro Digital LLC servers in the free tier — no tracking, no analytics, no telemetry.